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Sell-through rate calculator for a period

Find the share of available units sold during one clearly defined reporting period.

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Enter your figures, then calculate. Results use only these inputs and are not saved.

Formula and worked example

Units sold ÷ (opening units + received units) × 100.

Illustrative example: 60 sold ÷ (80 opening + 20 received) × 100 = 60%.

Before you use the result

  • Use the same product group, location scope and dates for every input. This method includes opening stock and receipts, rather than receipts alone.
  • Reconcile returns, transfers, write-offs and corrections before using this simplified calculation. It does not reconstruct those movements for you.
  • A percentage describes movement, not profit. Compare similar selling windows and consider whether stock was available throughout them.

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